Nhl And Fanatics Unveil New Jerseys For The 2024-25 Season

Fanatics Commerce CEO Andrew Low Ah Kee expressed immense pride in his company’s recent developments, highlighting the opportunity to showcase their capabilities with full control over the end-to-end process. Emphasizing the importance of tangible results over mere words, Kee underlined the significance of the actual product both for players and fans alike.

The NHL recently unveiled new jerseys, with notable players such as playoff MVP Connor McDavid, Stanley Cup-winning captain Aleksander Barkov, and others from all 32 teams getting a firsthand look at the revamped designs. This initiative stems from a 10-year agreement between Fanatics and the NHL, aiming to introduce subtle changes while allowing teams to maintain their existing branding. Notable exceptions include the Arizona Coyotes’ relocation to Salt Lake City, where they are now known as the Utah Hockey Club.

In a news release accompanying the jersey reveal, NHL Commissioner Gary Bettman commended Fanatics for upholding the quality, performance, and design standards of the league’s uniforms. NHLPA Executive Director Marty Walsh also praised the collaboration with Fanatics, noting the company’s commitment to involving players in the transition to the new on-ice jerseys.

The partnership between Fanatics and the NHL signifies a strategic move towards enhancing the overall fan experience and player engagement through innovative jersey designs. By involving key stakeholders in the process and prioritizing quality and performance, both entities are poised to elevate the visual identity of the league while maintaining its rich heritage and tradition. The new jerseys are set to not only reflect the evolving landscape of the NHL but also resonate with fans and players who are integral to the sport’s continued growth and success.